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Tracy Henry Receives Certification to Lead Destination Creation Course to Help Local Businesses
Greater Morris County Development Corporation (GMDC) Executive Director, Tracy Henry, has become a certified Facilitator to teach the Destination Creation Course, a class designed to help business owners increases their revenue and customer traffic during the Covid-19 pandemic.
Tracy Henry is one of only 48 trained Facilitators in North America.
The Destination Creation Course teaches the proven 14-point business success strategy developed by internationally-known business consultant Jon Schallert. Schallert created this methodology after three decades of coaching independent business owners to make their businesses irresistible to customers. Businesses that follow Schallert’s process can attract both local consumers and customers from far beyond the typical geographic market of a business.
The course, which can be presented in-person or online by Henry, has attracted an enthusiastic following during the pandemic as owners position themselves for accelerated growth in the post-COVID world.
“I was eager to help business owners in Morris County gain the tools we’ll need to recover and prosper after what we’ve gone through this during this pandemic” said Henry. “The strategies are practical, affordable, and accessible, and they have made a huge difference in the success of small businesses across the United States and Canada.” Each of these things fall directly in line with the GMDC’s desire to help businesses thrive and prosper. In addition, the GMDC has committed to offering scholarships to offset any expense to local businesses.
The Destination Creation Course consists of downloadable webinars by Schallert, including one on increasing revenue during Covid-19, along with other interviews from top business authors on topics vital to small businesses. Participants also receive a digital 178-page workbook when taking the class.
“Our mission has always been to help independently-owned businesses who are the backbone of so many communities in North America,” Schallert says. “When we train leaders like Tracy, they are able to bring this critically-important information back to owners who need it now during this COVID-19 crisis. Taking the Destination Creation Course can help owners gain back revenue they lost during the pandemic shutdown and successfully position themselves for the remaining 2021 year.”
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